CustomerSuccess

Dear Growth Molecules: How Do I Succeed as a Chief Customer Officer in My 1st 100 Days?

According to Gainsight, a Customer Success Software Company, 39% of companies now have a Chief Customer Officer (CCO). The position didn’t emerge until the birth of Software-as-a-Service (SaaS) & records of the first people claiming this title did so in the late 1990s.

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Dear Growth Molecules: When Is The Right Time To Ask A Customer For Help?

Dear Growth Molecules: When Is The Right Time To Ask A Customer For Help? By: Sabina M. Pons Peer recommendations are undeniably powerful influencers of software and services purchase decisions. In fact, this word of mouth communication style is the “primary factor” in 20 to 50 percent of those consumer decisions (McKinsey) and software companies

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How To Develop a Customer Success Mindset and Align With Marketing

How To Develop a Customer Success Mindset and Align With Marketing By Sabina Pons, Operating Partner at Growth Molecules. A customer success mindset will make your business flourish. Learn the ins and outs of customer success and how to align with your marketing team. Customer Success vs. Customer Service When you hear the term “customer success,”

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How Does Customer Success Lead to Revenue Growth?

One of the most important parties in the tech business is not the investors nor the ideation masters. The customers who call the shots and make the wheel of fortune turn in favor or against a brand today are the customers who have insurmountable power over the market. They are responsible for making trends and products viral or turning brands into a flop, which is why every company must focus on customer success rates.

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Customer Conferences & Employee Summits: 5 Tips To Ensure Success

Are you uncertain about where to start after becoming accustomed to hosting online events? Do you feel overwhelmed and apprehensive about the strategy and tactical logistics of bringing customers, prospective customers, and employees together? Rest assured that you are in good company.

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Tech Industry Thought Leader Sabina M. Pons Accepted Into Newsweek Expert Forum

[Orange County, CA] – Sabina M. Pons, a Principal Consultant at Growth Molecules™, LLC, a management consulting firm specializing in customer success for technology companies, has been accepted into the Newsweek Expert Forum, an invitation-only community for pioneering thinkers and industry leaders.

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[Case Study] Assent Compliance: Achieving Team Alignment to Drive Growth

Assent Compliance provides cloud-based SaaS solutions that help companies manage their supply chain data, facilitate stakeholder and supply chain education on regulatory and program requirements, and increase transparency between businesses.

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[Case Study] TrackTik: Revenue Kick-Off With a Focus on Customer Success to Enable Global Team

With a recent transformative company initiative that included the hyper-focus on the Customer Success team and the Customer Experience, TrackTik searched for customer success training to inspire and educate a highly talented team and achieve big growth goals. The team was hungry to learn how to apply strategic thinking, tools, and techniques to deliver for customer segments worldwide. The CSMs were TrackTik software experts but sought to level up their customer leadership skills.

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