Customer Success

Everything you want to learn about customer success!

Dear Growth Molecules: How Can I Leverage Generative Artificial Intelligence In My Customer Success Organization?

Businesses are constantly seeking innovative ways to enhance customer success and drive growth. One emerging technology that holds tremendous potential for the customer success teams in B2B SaaS companies is generative artificial intelligence (AI).

[Case Study] An Optimization Program for Predictive Results

[Case Study] An Optimization Program for Predictive Results CLIENT OVERVIEW Aurora Solar’s cloud-based software transforms solar design, sales, and delivery. With just an address and electric bill, Aurora empowers clients to generate a complete, accurate, and customizable design for every customer — and close the deal on the spot. The company helps power thousands of …

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Dear Growth Molecules: How Do I Succeed as a Chief Customer Officer in My 1st 100 Days?

According to Gainsight, a Customer Success Software Company, 39% of companies now have a Chief Customer Officer (CCO). The position didn’t emerge until the birth of Software-as-a-Service (SaaS) & records of the first people claiming this title did so in the late 1990s.

Dear Growth Molecules: What Value Does a Customer Success Operations Leader Bring? Should I Hire One?

In the world of B2B SaaS, customer success (CS) is one of the most critical functions that can drive business growth and customer retention. While most companies have customer success managers, it is equally important to have a customer success operations leader who can optimize the customer success team’s processes and tools.