Blogs

You will find a vast set of resources here, from how to create a customer success framework with the V2MOM approach to building your first onboarding program. From videos to podcasts to written step-by-step material to help you and your team build your customer success programs.
We partner with companies in building scalable customer success and operations teams and journeys.
We offer team training, services for building quarterly business reviews and more.
Contact Us today to get started!

Dear Growth Molecules: What Value Does a Customer Success Operations Leader Bring? Should I Hire One?

In the world of B2B SaaS, customer success (CS) is one of the most critical functions that can drive business growth and customer retention. While most companies have customer success managers, it is equally important to have a customer success operations leader who can optimize the customer success team’s processes and tools.

Dear Growth Molecules: As a CSM, How Do I Ask Effective Probing Questions to Uncover a Customer’s Intended Business Outcomes?

Asking effective probing questions is a critical skill for Customer Success Managers (CSMs). When it comes to understanding a customer’s intended business outcomes, the right questions can help you uncover valuable insights that will allow the tailoring of solutions to meet their needs.

Dear Growth Molecules: As a member of a Customer Success organization, I find that competing priorities can distract from what’s most important – customer key performance indicators. How do I remain focused on KPIs?

Within the sphere of business to business (B2B), software-as-a-Service (SaaS), there are a plethora of metrics and key performance indicators (KPIs) that companies track.

Dear Growth Molecules: We have a company culture of having cameras enabled on conference calls. How do I get my clients to follow suit for our calls together?

When video conferencing began emerging in workplaces in the early 2000s, it was typically one camera aimed at a conference table with people gathered around. The video stream was transmitted to another location of people gathered in the same fashion.

Dear Growth Molecules: The Volume of Customer Escalations Are Escalating – What Should My Team and I Do?

With most macroeconomic events, the tech industry is impacted in some capacity. The current climate in the U.S. following the Silicon Valley Bank, First Republic, and Credit Suisse bank runs, continued inflation, interest rate hikes, stock market volatility, and lingering COVID-19 pandemic era impacts, like supply chain disruption and over-hiring, have resulted in a significant pivot for tech companies.

Dear Growth Molecules: I’m New To Revenue Forecasting. Where Do I Begin?

Revenue forecasting can be overwhelming. It is even more overwhelming for a newly promoted customer success or account management leader, and is similarly stressful for a seasoned leader who has direct revenue responsibility for the first time.

Dear Growth Molecules: How Do I Drive Revenue Retention With Fewer Resources?

Leaders across customer-facing departments like customer success, customer support, professional services, customer enablement, and account management, are continually looking to leverage strategies to achieve great revenue retention performance. However, when global economic conditions become shaky, and teams are expected to do more with less, how is it possible to provide a customer experience that results in a 90 percent or more gross dollar renewal rate? Keep reading to learn ways that people, processes, and systems can be refined to enable maximized revenue retention with fewer resources.

3 Actionable Totango Tips that Turn Up the Heat in Customer Success

We may have been greeted by the infamous Miami humidity and tropical rain, but Totango brought the heat indoors with their 2022 Customer Success Summit earlier this month. There wasn’t a more fired-up place to be than the Eden Roc Hotel, right off the coast of Miami Beach where over 200 Totango customers and staff joined together to train, learn, grow, collaborate, and share how Customer Success is not just a department or a function, but a philosophy and a mindset that drives the purpose and function of their products and company culture.