CSMs

Dear Growth Molecules: When Is The Right Time To Ask A Customer For Help?

Dear Growth Molecules: When Is The Right Time To Ask A Customer For Help? By: Sabina M. Pons Peer recommendations are undeniably powerful influencers of software and services purchase decisions. In fact, this word of mouth communication style is the “primary factor” in 20 to 50 percent of those consumer decisions (McKinsey) and software companies […]

Dear Growth Molecules: When Is The Right Time To Ask A Customer For Help? Read More »

Dear Growth Molecules: How Do I Drive Revenue Retention With Fewer Resources?

Leaders across customer-facing departments like customer success, customer support, professional services, customer enablement, and account management, are continually looking to leverage strategies to achieve great revenue retention performance. However, when global economic conditions become shaky, and teams are expected to do more with less, how is it possible to provide a customer experience that results in a 90 percent or more gross dollar renewal rate? Keep reading to learn ways that people, processes, and systems can be refined to enable maximized revenue retention with fewer resources.

Dear Growth Molecules: How Do I Drive Revenue Retention With Fewer Resources? Read More »

[Case Study] Executive Workshop & CX Assessment Enables a Data Analytics Company’s Client Thrillment Initiatives

[Case Study] Executive Workshop & CX Assessment for Gas Utility Software, Enables a Data Analytics Company’s Client Thrillment Initiatives A Data Analytics Company in the Oil and Gas Industry. CLIENT OVERVIEW Our client, a data analytics company in the oil and gas industry (“Our client”), delivers Integrity Management software and consulting services to North American

[Case Study] Executive Workshop & CX Assessment Enables a Data Analytics Company’s Client Thrillment Initiatives Read More »

[Case Study] Accelerated Gainsight Essentials Rollout to Supercharge CSM Efficiency

[Case Study] Accelerated Gainsight essentials rollout to supercharge CSM efficiency CLIENT OVERVIEW Glean is a SaaS enterprise search company that offers a cloud-based search platform for businesses. The platform is designed to help organizations quickly and easily search through large volumes of data and find relevant information. Glean’s platform is built on top of a

[Case Study] Accelerated Gainsight Essentials Rollout to Supercharge CSM Efficiency Read More »

The Art of Nojitsu: Say No In A Business Environment

In his book The Art of Saying NO, Damon Zahariades writes that saying no is one of the most powerful skills you can develop as a business leader. So then why is it so hard to put into action? Vanessa Bohns, a professor of organizational behavior at Cornell University, explains that our need to connect with others is instinctive, you could even say primal. We know that we need each other to thrive in life and the idea of a disapproving tribe can be a terrifying prospect.

The Art of Nojitsu: Say No In A Business Environment Read More »

How To Develop a Customer Success Mindset and Align With Marketing

How To Develop a Customer Success Mindset and Align With Marketing By Sabina Pons, Operating Partner at Growth Molecules. A customer success mindset will make your business flourish. Learn the ins and outs of customer success and how to align with your marketing team. Customer Success vs. Customer Service When you hear the term “customer success,”

How To Develop a Customer Success Mindset and Align With Marketing Read More »

Customer Conferences & Employee Summits: 5 Tips To Ensure Success

Are you uncertain about where to start after becoming accustomed to hosting online events? Do you feel overwhelmed and apprehensive about the strategy and tactical logistics of bringing customers, prospective customers, and employees together? Rest assured that you are in good company.

Customer Conferences & Employee Summits: 5 Tips To Ensure Success Read More »

Customer Success Misunderstood or Mastered?

“Squishy,” “fluffy,” “nice-to-have.” As a passionate advocate for Customer Success, these descriptions of this critical practice area are painful to hear. After nearly two decades of meaningful contributions to growing some of the most respected and profitable SaaS companies in Silicon Valley and around the globe, one would think that Customer Success’ value was understood, and certainly that the definition was known.

Customer Success Misunderstood or Mastered? Read More »

Customer Journey Mapping: It Should Feel Like Candy Land Rather Than Twister

Customer Journey Mapping: It Should Feel Like Candy Land Rather Than Twister Written By: Sabina M. Pons, Annie Stefano, & Emilia D’Anzica According to Mark Jefferey, Author, and Professor at the Kellogg School of Management, less than 20% of companies leverage customer data to make business decisions. Leaders are frustrated with either not having customer

Customer Journey Mapping: It Should Feel Like Candy Land Rather Than Twister Read More »

The Top 10 Reasons Companies Hire CS Consultants

When should you hire a Customer Success (CS) consultant? In our experience, successful companies have made working with consultants a key growth strategy. From 2012 to 2019 the management consulting industry grew every year by over 100% and peaked at $160B in the US alone. This article can help you understand if hiring a Customer Success consultant is a smart strategy for your business.

The Top 10 Reasons Companies Hire CS Consultants Read More »